Visual Flux is the brand of Birmingham born local artist Mike Thebridge. His creative process embodies the exploration of the connection between himself and the world, shaping his work through his experiences to find his inner content and peace, and vice versa.
Visual Flux is the brand of Birmingham born local artist Mike Thebridge. His creative process embodies the exploration of the connection between himself and the world, shaping his work through his experiences to find his inner content and peace, and vice versa.
He requested a striking and modern redesign of his website, with the primary aim to bring his work to the forefront of the user experience as an online gallery, since the majority of his sales are online. Because of this, he also needed an E-Commerce solution for his online store.
We decided on the colour scheme and font, then I simplified the layout, separated content to produce a clean and easy to understand format, and enlarged his work bringing it centre stage.
He requested a striking and modern redesign of his website, with the primary aim to bring his work to the forefront of the user experience as an online gallery, since the majority of his sales are online. Because of this, he also needed an E-Commerce solution for his online store.
We decided on the colour scheme and font, then I simplified the layout, separated content to produce a clean and easy to understand format, and enlarged his work bringing it centre stage.
Typeface:
Typeface:
Typeface:
REEM KUFI
REEM KUFI
H1:
H1:
H1:
REEM KUFI BOLD 120pt
REEM KUFI BOLD 120pt
REEM KUFI BOLD 120pt
ABCDEFGHIJKLMNOPQRSTUVWXYZ
ABCDEFGHIJKLMNOPQRSTUVWXYZ
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
abcdefghijklmnopqrstuvwxyz
abcdefghijklmnopqrstuvwxyz
H2:
H2:
H2:
REEM KUFI BOLD 40pt
REEM KUFI BOLD 40pt
REEM KUFI BOLD 40pt
ABCDEFGHIJKLMNOPQRSTUVWXYZ
ABCDEFGHIJKLMNOPQRSTUVWXYZ
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
abcdefghijklmnopqrstuvwxyz
abcdefghijklmnopqrstuvwxyz
H3:
H3:
H3:
REEM KUFI BOLD 20pt
REEM KUFI BOLD 20pt
REEM KUFI BOLD 20pt
ABCDEFGHIJKLMNOPQRSTUVWXYZ
ABCDEFGHIJKLMNOPQRSTUVWXYZ
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
abcdefghijklmnopqrstuvwxyz
abcdefghijklmnopqrstuvwxyz
H4:
H4:
H4:
REEM KUFI SEMIBOLD 20pt
REEM KUFI SEMIBOLD 20pt
REEM KUFI SEMIBOLD 20pt
ABCDEFGHIJKLMNOPQRSTUVWXYZ
ABCDEFGHIJKLMNOPQRSTUVWXYZ
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
abcdefghijklmnopqrstuvwxyz
abcdefghijklmnopqrstuvwxyz
H5:
H5:
H5:
REEM KUFI REGULAR 20pt
REEM KUFI REGULAR 20pt
REEM KUFI REGULAR 20pt
ABCDEFGHIJKLMNOPQRSTUVWXYZ
ABCDEFGHIJKLMNOPQRSTUVWXYZ
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
abcdefghijklmnopqrstuvwxyz
abcdefghijklmnopqrstuvwxyz
Colours:
Colours:
Colours:
#25283D
#25283D
#25283D
Space Cadet
Space Cadet
Space Cadet
#EB4C44
#EB4C44
#EB4C44
Vermillion
Vermillion
Vermillion
#FCFFFC
#FCFFFC
#FCFFFC
Baby Powder
Baby Powder
Baby Powder
The colour palette was created with a dark background to bring Mike's work into the spotlight for the user. We decided on keeping it simple, with a bright complimentary colour to pop key interactions and eye focus. We settled on a slightly off-white light colour for the main content.
The colour palette was created with a dark background to bring Mike's work into the spotlight for the user. We decided on keeping it simple, with a bright complimentary colour to pop key interactions and eye focus. We settled on a slightly off-white light colour for the main content.
The colour palette was created with a dark background to bring Mike's work into the spotlight for the user. We decided on keeping it simple, with a bright complimentary colour to pop key interactions and eye focus. We settled on a slightly off-white light colour for the main content.
© Oliver Grover
© Oliver Grover
Digital / Motion / UI Designer
Digital / Motion / UI Designer